Armada Music Signs Joint Venture Deal with Techno Visionary Joris Voorn

Dutch techno pioneer Joris Voorn has confirmed the release of his highly anticipated new album, set to drop this July—marking his first major project in collaboration with Armada Music

Amsterdam, NL – Wednesday May 7, 2025 – Armada Music, the biggest independent dance music label in the world, is thrilled to announce a joint venture deal with celebrated Dutch electronic artist Joris Voorn. Following a number of years of other collaboration across several projects, the label will now work closely with Joris on his forthcoming album ‘Serotonin’, slated for release in July on Spectrum via Armada Music.

Together, Armada Music and Joris Voorn will collaborate across A&R, distribution, promotion & marketing, underscoring the label’s commitment to creatively nurturing talent from all genres in the dance space and its position as a go-to partner in dance music. Additionally, the label will leverage its dedicated publishing arm, Armada Music Publishing, to add creative value to Joris’s work through writing camps and collaboration.

This deal builds on the already blossoming relationship between Armada Music and Joris which last year saw the label’s co-founder Armin van Buuren performing a back-to-back set with Joris at ASOT, then Amsterdam Dance Event, and then again at this year’s Tomorrowland Winter. 2022 saw Joris Voorn debut on Armada Music with his widely acclaimed remix of ‘Transmission’ by Eelke Kleijn. It achieved #1 on the Shazam chart in the Netherlands and Belgium, earned a spot on the Dutch Top 40, and amassed over 60 million streams.

Armada Music’s work with Joris follows similar partnerships with KI/KI’s label, Slash, and Arodes’ label, Unreleased, that were announced last year.  

Maykel Piron, CEO and co-founder of Armada Music, shared his enthusiasm for the partnership: "Joris’s vision and artistry are unparalleled, and we’re honored to join forces with him in a deeper capacity. Spectrum is a true reflection of his best-in-class creative capabilities, and we’re excited to collaborate on a creative level and help bring his music to an even wider audience. This partnership is a testament to our shared dedication to pushing electronic music forward."

Joris Voorn also expressed his excitement for the collaboration, noting the success they’ve already achieved together: "Working with Armada Music has already proven to be invaluable on both the recorded and live side of my career. With their expertise and global reach, I’m confident that the new chapter for Spectrum and my forthcoming album will reach new heights. This is a truly exciting moment for my career."

Forthcoming album ‘Serotonin’ includes standout singles like the acclaimed ‘Burn’ with Tom Walker, ‘Seventeen’ with YOTTO & White Lies, and ‘You & I’ with Nathan Nicholson. Brand new single ‘Tomorrow’ drops Friday, May 9.

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Notes to editor:

For imagery please click here.

For more information, please contact Char via charlotte@armadamusic.com 

About Armada Music

Armada Music is the biggest independent dance music label in the world. Founded by Armin van Buuren, Maykel Piron (CEO) and David Lewis, the label manages an ever-growing catalog of over 50,000 tracks built up across twenty-plus years of specialized dance music exploitation.

Representing artists such as Armin van Buuren, ARTY, D.O.D, Eelke Kleijn, Jan Blomqvist, Joris Voorn, KI/KI, Lilly Palmer, Loud Luxury, Sunnery James & Ryan Marciano, THEMBA and Yulia Niko, Armada Music amasses more than one billion streams per month, airplay on leading radio outlets such as BBC Radio 1 and Sirius XM, and top positions in the world’s most notable charts. Significant label milestones include Armin van Buuren's Grammy nomination for 'This Is What It Feels Like' and two tracks surpassing one billion streams on Spotify: Loud Luxury and Brando’s ‘Body’ and Lost Frequencies’ ‘Are You With Me’.

Across offices in Amsterdam (HQ), New York, London and Laren (NL), Armada Music offers a global appeal to its growing roster. The label has its own club, radio studio and multiple production studios, and hosts various live formats. Producer platform Armada University, which offers educational products and opportunities, shows the label’s sustained effort to nurture the next wave of talent. For more information, visit www.armadamusic.com, @armadamusic on Instagram and @armada on X.

About Joris Voorn

Many consider Amsterdam to be the global capital of techno, and few artists embody that notion more than Joris Voorn. He sits at the epicentre of the Dutch electronic music scene and is one of the Netherlands’ most celebrated international touring acts. He is a perfectionist and an immaculate purveyor of high-quality techno and forward-thinking house. A futuristic, modern-art-meets-tech touring artist whose feet are firmly planted in the underground, Joris is also embedded in the worlds of contemporary art, photography, and architecture. His attention to detail in the studio, on stage, or in the presentation of his visual art and design is unsurpassed.

Born in the Dutch town of Tilburg, the son of a composer and a music teacher, Joris gained international recognition with his debut Muted Trax EP on Keynote, which was quickly followed by his universally acclaimed Lost Memories release on Sino the following year. The follow-up, Lost Memories Part 2 (2004), included the standout track “Incident,” which became an immediate fixture in the sets of many of his now-peers, including Carl Cox, Derrick May, and Laurent Garnier.

Since then, Joris has gone on to release four highly acclaimed artist albums: Future History (Sino, 2004), From A Deep Place (Green, 2007), Nobody Knows (2014, voted Electronic Album of the Year by Billboard Magazine), and most recently \\ (Spectrum / BMG, 2019), which features an array of stunning collaborations including one with UK dance royalty Underworld.

Joris has backed these up with dearly loved mix compilations for Belgian techno bastion Fuse, Australia’s Balance series, London underground superclub fabric, and most recently 2020’s standout GU: Rotterdam, where Joris effectively remixed over 100 tracks to form a truly mesmerising chapter in the iconic Global Underground story.

Joris’s celebrated abilities in the studio have led to many high-profile remixes. The list is diverse—ranging from global superstars like Dua Lipa, Vintage Culture, Swedish House Mafia, London Grammar, and Editors to electronic music icons such as Underworld, Orbital, Elderbrook, Röyksopp, Yotto, and Groove Armada. Even cult indie writers like White Cliffs have called on Joris Voorn to reinterpret their work with his fresh, discerning dancefloor perspective. His recent remix of Eelke Kleijn’s “Transmission” generated 36 million streams on Spotify alone and saw high-rotation daytime radio play across much of Europe—an impressive feat for an instrumental record.

In 2005, Joris founded Green, the first of three labels he runs with longtime collaborator Edwin Oosterwal. Green provided a platform for two of his albums, plus some of his biggest hits including 2013’s “Ringo” and 2016’s “Looks Fake Obviously.” His second label, Rejected, offered an additional outlet—this time for more straight-up house music aimed squarely at the dancefloor. The Rejected catalogue includes many of Joris’s house hits, including the Dusty HouseEP series. The label has also released music from techno pioneers such as Deetron, Anton Pieete, Ian Pooley, and Steve Rachmad.

These two labels represent the opposing ends of the “Spectrum” of underground music that Joris is proud to champion. In fact, this word is so synonymous with his wide-ranging love of underground styles and sounds that it inspired him to launch his third label project, brand, weekly globally syndicated radio show, event series, and merchandise range—Spectrum. Since its inception, Spectrum has gathered a myriad of fans not only from the dancefloor and radio airwaves but from within the music industry itself. Having hosted Spectrum events all over the world—including Amsterdam’s iconic Gashouder, Ultra Miami, and Off-Sonar—the brand has become synonymous with the cutting-edge sounds of melodic house and techno. Today, Spectrum aims to present diverse, inclusive, and unique events that showcase the cutting-edge sounds Joris creates, performs, or champions on his labels.

During the pandemic, Joris found extended periods of time in the studio—a luxury previously impossible when touring so relentlessly. In that period, he became entrenched in composing soundtracks for movies, scoring TV pieces, and working on countless new projects. Also during this time, he developed a new live alias, VIRSION, whose driving, hypnotic, and powerful sound is firmly entrenched in techno.

Today, Joris is putting the finishing touches on his long-awaited fifth artist album, set for release on Spectrum/Armada. Having already released four singles—including “You & I” featuring vocalist/songwriter Nathan Nicholson, the blissful instrumental “Horizon,” a collaboration with Pig & Dan featuring LIVI titled “Been There Before,” and most recently a collaboration with Jan Blomqvist called “Flora”—the album looks set to reaffirm Joris’s position as a true pioneer of melodic techno and house.

His recent sold-out run of live shows in Amsterdam, London, Płock, and Barcelona were a beautiful fusion of music and stunning visuals, created and manipulated live by LiveFrame (known for work with Tale of Us, Afterlife, and Timewarp). These test shows are just a taste of what’s to come when the album tour begins this spring.

Never one to sit still, Joris Voorn is a sophisticated composer and performer of precise, powerful, and emotional electronic music. An immaculate artist with a unique approach to weaving underground music with carefully placed moments of emotive melody, he lives behind the decks and in the studio, but never forgets the education he gladly received on the dancefloor.

Connect with Joris Voorn:

• Instagram: https://www.instagram.com/jorisvoorn/?hl=en

• TikTok: https://www.tiktok.com/@jorisvoorn

• YouTube: https://www.youtube.com/channel/UCXn-jxml9VfSPdnuPfjwRtg