Armada Music Signs British Talent Will Clarke, Shares First Single

February 2, 2024 – Armada Music, the biggest independent dance music label in the world, today announced it has signed a long-term deal with Bristol-born, Detroit-based multi-faceted artist Will Clarke. In line with the announcement comes the release of single ‘Give Me’, a link up between Will Clarke and acclaimed producer BURNS.


Please click here to listen to Will Clarke & BURNS – Give Me


On signing with Armada Music, Will Clarke said, “I’m at a pivotal moment as an artist where my writing and production is my priority and deepest passion, and I feel ready to take things to the next level. With the Armada team behind me, who understand my sound and my vision, I know that my new music can reach its full potential. ‘Give Me’ with BURNS, whose work I’ve admired for so long, really sets the tone of what’s to come.”


Making an entrance with its emotive intro that flips into a techno-leaning house beat, ‘Give Me’ oozes with flair and bears all the hallmarks of a standout club record, from the defined upbeat bass groove and pads, to uplifting vocal presence. The track was made in tandem with acclaimed GRAMMY®-nominated producer and multi-instrumentalist BURNS, who most notably co-produced UK #1 hit record ‘Miracle’ by Calvin Harris.


Jason Ellis, Senior Global A&R Director at Armada Music said, “We are thrilled to have Will on board at such an exciting time in his career, to guide his artist project with the support of a full team across our global operation. It’s rare to tap an artist with an impressive multifaceted offering, and such an obvious passion for what they do. For Will, it’s all about making art with no cliches.”

Known for his dynamic style and high-powered sound spanning house and techno, Will Clarke has established himself on the dance music map with hits via his own imprint All We Have Is Now and many other highly esteemed labels including Trick, Filth On Acid and Kneaded Pains including a breakout remix of Duke Dumont’s ‘Love Song’. He has played for global brands such as ANTS, Elrow and Trick and boasts a global touring presence with performances spanning Ibiza to New Zealand.


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About Will Clarke

Equal parts producer, DJ, broadcaster, and Grammy-nominated songwriter Will Clarke's dynamic persona and powerful sound have made him instantly recognizable. Starting with a residency in Ibiza at the age of just 17 and swelling to a crescendo, Will Clarke’s trajectory has felt stratospheric, amassing more than 100M streams globally and appearances at the world’s largest festivals.


Breakout hits like "Hallelujah" and "U Take Me Higher" on his imprint All We Have Is Now solidified his place in dance music, leading to releases on labels like Trick, Drumcode, Filth on Acid, Polydor, and We are the Brave. His remix portfolio includes reimaginings of techno favorites Adam Beyer and Dubfire, as well as dance radio mainstays like Illenium, Dom Dolla, Duke Dumont, Rufus Du Sol and more.


Born and raised in Bristol, UK, amidst a vibrant tapestry of 90’s house, techno, trip-hop, and electronica, Will Clarke's journey into music began at an early age. Influenced by his UK upbringing as well as his adopted home of Detroit, Will Clarke has developed a sound that stretches well past genre lines. Most recently, in partnering with Armada Music, Will is determined to share his expansive musical landscape with a message: the unifying force of a global community through music.


Will Clarke's creed has resonated on a global scale, from appearances at some of the world’s top venues including Printworks, Warehouse Project, Space, and Red Rocks; Ibiza’s premiere clubs including DC10, Amnesia, and Ushuaia; and international festivals such as Coachella, Sonar, Movement, ADE, and EDC. His global touring presence includes performances in Bogota, Santiago, Berlin, Amsterdam, India, Guadalajara, Tulum, Australia, and New Zealand.


Will Clarke also hosts and produces weekly episodes of The Will Clarke Podcast. With over 200 Episodes with artists such as, Carl Cox, Moby, Patrick Topping, A Track, Hannah Laing, Sarah Story, Chris Lake and many more.


As he continues to ride the wave of success, Will Clarke's plans for 2024 promises sonic innovation and electric adventure.


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2024 Tour Dates (more TBA)

March 9 @XOYO - Birmingham, UK

April 13 @Coachella - Indio, CA

April 20 @Coachella - Indio, CA

April 27 @Sunbar - Phoenix, AZ 

June 22 @MI Electric Forest - Rothbury

July 13 @Halfőzőfeszt - Baja, HU 

July 20 @Sea You Festival - Freiburg, DE 

About Armada Music

Armada Music is the biggest independent dance music label in the world. Founded by Armin van Buuren, Maykel Piron (CEO) and David Lewis, the label manages an ever-growing catalog of over 40,000 tracks, built up across twenty-plus years of specialized dance music exploitation.

Representing artists such as Armin van Buuren, ARTY, D.O.D, Eelke Kleijn, Jan Blomqvist, Loud Luxury, Sunnery James & Ryan Marciano, Tensnake, THEMBA and Yulia Niko, Armada Music amasses more than one billion streams per month, airplay on leading radio outlets such as BBC Radio 1 and Sirius XM, and top positions in the world’s most notable charts. The label also takes great pride in major achievements such as Armin van Buuren’s GRAMMY nomination for ‘This Is What It Feels Like’, Loud Luxury and Brando’s ‘Body’ surpassing one billion streams on Spotify and breaking artists such as Lost Frequencies into global stardom.

Across offices in Amsterdam (HQ), New York, London and Laren (NL), Armada Music offers a truly global appeal to its growing roster. The label has its own club, radio studio and multiple production studios, and hosts various live formats. Producer platform Armada University, which offers educational products and opportunities, shows the label’s sustained effort to nurture the next wave of talent.

In 2023, Armada Music launched BEAT Music Fund, the world’s first dance music investment company, that acquires catalogs with the mission of honoring, representing and reinvigorating them. BEAT’s portfolio will continue to grow; in the first six months following its launch, BEAT acquired the catalogs of, among others, electronic music star ARTY, house and techno pioneer Kevin Saunderson’s KMS Records, legendary NYC-based house label King Street Sounds and chart-topping producers Chocolate Puma.

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