Tuesday, June 17, 2025 – Renowned Amsterdam-based DJ and producer Mason is venturing into the world of music tech, revealing a new line of innovative audio plug-ins, designed to inject character – and chaos – to the music making process. Developed in collaboration with Armada Music and Armada University, the Critter FX series is a playful set of tools for both emerging and established producers ready to experiment.
The Critter FX range features three distinctive plug-ins that rhythmically animate sound using a curated mix of effects, each with its own distinct musical personality:
- Critter Crunch – Adds grit and destruction with a stylish blend of bitcrushing and overdrive, perfect for giving overly polished sounds a raw edge.
- Critter Splash – Drenches your audio in rhythmic delays and reverb tails, ideal for spacey textures and sonic depth.
Alongside the launch, Mason and Armada University have released an in-depth video walking through the
plug-ins and their various use cases. Watch here.
Mason says: “This isn’t your everyday salt and pepper – it’s more like a dash of musical Tabasco. Sometimes a track needs that unexpected kick. Consider yourself sorted with this bunch of critters.”
The Critter FX plug-ins are available now, exclusively through Armada University at an introductory bundle price of €9.99. To purchase, visit: https://shop.armadamusic.com/collections/armada-university/products/mason-critter-fx-plugin-bundle
For more information, please contact Mimi via mimi@armadamusic.com.
About Armada Music
About Armada Music
Armada Music is the biggest independent dance music label in the world. Founded by Armin van Buuren, Maykel Piron (CEO) and David Lewis, the label manages an ever-growing catalog of over 50,000 tracks built up across twenty-plus years of specialized dance music exploitation.
Representing artists such as Armin van Buuren, ARTY, D.O.D, Eelke Kleijn, Jan Blomqvist, Joris Voorn, KI/KI, Lilly Palmer, Loud Luxury, Sunnery James & Ryan Marciano, THEMBA and Yulia Niko, Armada Music amasses more than one billion streams per month, airplay on leading radio outlets such as BBC Radio 1 and Sirius XM, and top positions in the world’s most notable charts. Significant label milestones include Armin van Buuren's Grammy nomination for 'This Is What It Feels Like' and two tracks surpassing one billion streams on Spotify: Loud Luxury and Brando’s ‘Body’ and Lost Frequencies’ ‘Are You With Me’.
Across offices in Amsterdam (HQ), New York, London and Laren (NL), Armada Music offers a global appeal to its growing roster. The label has its own club, radio studio and multiple production studios, and hosts various live formats. Producer platform Armada University, which offers educational products and opportunities, shows the label’s sustained effort to nurture the next wave of talent. For more information, visit www.armadamusic.com, @armadamusic on Instagram and @armada on X.
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